Phone 02 4962 4440
ask@genxadvisers.com.au

Gen X Demographics

GEN X advisers describes their target market as people who are growing both financially and personally and are aged between their late 20s and early 50s.

“People who are open to new ideas and ways of doing things and are committed to implementing advice tend to get the best results”

“We tend to work best with clients when there is an open and honest relationship. It is really hard for us to assist you achieve your goals and vision if there is no clarity on what they are. And this involves honesty” Dustin Kavanagh

Everybody’s Different… but here are some characteristics of Gen X

  • Is 38 years of age
  • Not having children until around 31 for mothers and 33 for fathers
  • Has 2 children or less
  • Value Life Balance more than Bank Balance
  • Has a household income of approximately $80,000
  • Has debt on their home
  • Has a super balance under $50,000… and you can halve it for women
  • A study conducted for the Investment and Financial Services Association (IFSA) found that 60% of Australian families with dependent children have not enough life insurance cover to look after their family for a year should they die